Healthy Air

Brief Tobacco intervention online provider training is now live!  

On June 1st 2018, Well-Ahead Louisiana launched the Brief Tobacco Intervention (BTI) Online Provider Training, which involves a quick, easy, and effective approach to address tobacco use. This approach saves time for healthcare providers and their staff, and ensures patients receive the needed treatment and support. BTI involves 3 simple steps Ask, Advise, and Refer (2As and R). This training also provides other resources available to Louisiana residents where providers can refer patients for additional support to help in quitting. The online training takes less than an hour to complete and some providers may qualify to receive continuing education credits. Visit our http://quitwithusla.org to access the free training!

Evidence supports consistent identification and treatment of tobacco use by clinicians and health care systems increases quit rates. Even brief cessation advice and counseling by health care providers is effective and should be offered to every patient. One of the ways to improve access to affordable and accessible cessation services is by making tobacco use screening and cessation a standard part of all medical care by training staff and offering cessation services in health care settings.


By the end of the training, the provider will be able to:

 Apply the steps of the Brief Tobacco Intervention

Learn about effective, evidence-based cessation treatments available in Louisiana- including individual, group and telephone counseling, and seven FDA-approved medications.

  • Utilize communication techniques for effective delivery of the BTI
  • Refer patients who are ready to quit to the Louisiana Quitline
  • Describe other resources available to patients where appropriate

    Not a healthcare provider but would still like to create a healthier environment for your organization? The Smoking Cessation Trust and Louisiana Quitline are easy ways to increase promotion and access to cessation resources for those interested in quitting. Cessation related fact sheets, brochures, fax-to-quit referrals, posters, and social media content are all methods to increase promotion to tobacco users. For access to resources check out http://wellaheadla.com. 

Did You Know?


  • 22.9% of Louisiana adults smoke. The majority of those who smoke are interested in quitting, but rarely receive quit assistance.

  • Tobacco quit rates increase when healthcare providers consistently identify and treat tobacco use

  • The Louisiana Quitline receives on average 10,926 callers per quarter.

Moving Louisiana’s Health Forward

In partnership with other statewide tobacco control organizations, Well-Ahead Louisiana Tobacco Cessation and Prevention provides the resources and data needed to combat tobacco prevalence in Louisiana. Join us in connecting Louisiana residents to tobacco cessation resources by promoting 1-800-Quit-Now! 

Are you passionate about tobacco cessation and prevention? Partner with us and show how you are moving Louisiana’s health forward by promoting a tobacco-free Louisiana. Email wellahead@la.gov 

OLDIES BUT GOODIES

Well-Ahead Louisiana Connects Louisiana Organizations and Residents to Quit Tobacco Resources

New Year’s resolutions are an opportunistic chance for tobacco users to quit tobacco use for good. It is never too late to quit smoking. Within just hours of your last cigarette, the carbon monoxide level in your blood drops and your oxygen levels increase to normal. Nearly 70 percent of smokers want to quit, and more than half of them try to stop each year.Organizations are able to connect Louisiana residents to available tobacco cessation treatments and resources by guiding them to the Smoking Cessation Trust and the Louisiana Quitline. Below are descriptions of the two main tobacco cessation resources for residents to utilize.

  1. The Louisiana Quitline is available 24 hours a day, 7 days a week. Quit coaches are there to assist the caller in creating a quit plan tailored to his or her specific needs. It is a five-call program and those who call receive a starter two-week supply of nicotine gum or patches. The Quitline also provides community smoking cessation classes along with free programs and resources.
  2. The Smoking Cessation Trust requires participants to meet certain criteria, but is a great resource for those who qualify. Eligibility requirements for applicants state that you must be a current Louisiana resident who began smoking on or before September 1st, 1988. The Trust provides cessation medications, individual/group cessation counseling, and telephone quitline support at no cost to qualified residents. 

The Smoking Cessation Trust and Louisiana Quitline are easy ways to increase promotion and access to cessation resources for those interested in quitting. Cessation-related fact sheets, brochures, fax-to-quit referrals, posters, and social media content are all methods for increasing promotion to tobacco users. For access to resources, check out http://wellaheadla.com.

Health insurance is also an underutilized resource that may be available to residents seeking quit tobacco resources.Those who receive Medicaid or other health insurance may also qualify to receive tobacco cessation medications. Additionally, if your staff members receive employer health insurance, some of their benefits may cover tobacco cessation medication and counseling.

DID YOU KNOW?

  • Among all current adult cigarette smokers in the U.S., nearly 7 out of every 10 (68.0%) reported that they wanted to quit completely (CDC, 2017).

  • More people in the United States are addicted to nicotine than to any other drug. Research suggests that nicotine may be as addictive as heroin, cocaine, or alcohol (CDC, 2017). 

  • According to the 2016 Surgeons General Report, quitting smoking is beneficial to health at any age, and cigarette smokers who quit before age 35 have mortality rates similar to those who never smoked.

MOVING LOUISIANA’S HEALTH FORWARD

In partnership with other statewide tobacco control organizations, Well-Ahead Louisiana’s Tobacco Cessation and Prevention program continues to provide resources and data needed to combat tobacco prevalence in Louisiana. Join us in connecting Louisiana residents to tobacco cessation resources by promoting 1-800-QUIT-NOW!

Are you passionate about tobacco cessation? Partner with us and show us how you are moving Louisiana’s health forward by geauxing tobacco-free this New Year! Email wellahead@la.gov to learn more.  Together, we can move Louisiana’s health forward!

Behavioral Health Partnership Supports Quitline Sustainability

Since 2014, Well-Ahead Louisiana and the Office of Behavioral Health (OBH) have partnered to take steps in addressing tobacco use in the behavioral health population. In order to enhance data collection of smokers with behavioral health conditions, the Louisiana Quitline began asking callers if they suffered from any mental illnesses, such as an anxiety disorder, depression disorder, bipolar disorder, alcohol/drug abuse, or schizophrenia. The data from the July 1, 2015 – June 30, 2016 showed 42.7% of callers to the Louisiana Quitline have at least one mental health or substance use disorder.

With partners from the Louisiana Tobacco Coalition, Well-Ahead developed a partnership plan that focuses on enhancing referrals to, funding for, and reimbursement of Louisiana Quitline services. As part of this plan, our team prepared a funding proposal for OBH that included the data of Quitline callers who indicated they suffered from any mental illness. With 42.7% of callers reporting at least one behavioral health condition, the program was able to equate the cost of services to the population and request a reasonable amount of OBH’s tobacco tax funding to support the Quitline. The proposal was accepted and the state’s Quitline services were sustained without a break in coverage. A memorandum of understanding between the two agencies has been developed so that the Louisiana Quitline can be sustained through this partnership in following years.

Through leveraging statewide partnerships, Well-Ahead and OBH aligned program priorities to sustain Quitline resources and cessation services to Louisiana residents. Increasing the availability and accessibility of the Quitline ensures that a basic level of quitline service is in place to support national and state interventions likely to increase interest in quitting and calls to the quitline. This collaborative work between agencies can aid in fostering other opportunities to increase promotion and expand the level of service among populations affected by tobacco-related disparities.

Did You Know?

  •  Persons living with mental illness or a substance use disorder account for 25% of the adult population, but they consumed 40% of cigarettes sold in the United States.
  • Nationally, more than 1 in 3 adults (36 %) with a mental illness smoke cigarettes, compared to about 1 in 5 adults (21%) with no mental illness.
  • Persons with a mental or substance use disorder die, on average, 5 years prematurely than persons without these disorders; many of these deaths are caused by smoking cigarettes.

Moving Louisiana’s Health Forward

One way to support community level changes for persons living with mental health and substance use disorders is to make changes in the way we look at smoking in the behavioral health population. The best ways to respond are to adopt, implement, and enforce tobacco-free policies. It is also helpful to revisit and or include processes to treat tobacco dependence. These processes can include integrating screening for tobacco use and using combination therapy to treat tobacco dependence (ex. pharmacotherapy and brief behavioral interventions).

Are you passionate about tobacco prevention and cessation? Partner with us to move Louisiana’s health forward! Email wellahead@la.gov to learn more. Together, we can move Louisiana’s health forward!

Healthy Air Starts Here: The Louisiana Tobacco Coalition

In 2015, the Well-Ahead Louisiana Healthy Air team was tasked with creating a five-year strategic plan for tobacco control.  Through a series of five meetings,  our team began the strategic planning process for what has evolved into the Louisiana Tobacco Coalition.  We worked with national, state, and regional organizations to create the plan. These partners each play a critical role in contributing experience, expertise and local knowledge to tobacco control. In March 2016, the Coalition finalized the plan.  It included the six goals below:


  1. Prevent the Initiation of Tobacco Use Among Young People
  2. Eliminate Exposure to Secondhand Smoke
  3. Promote Quitting Among Adults and Young People
  4. Eliminate Disparities Related to Tobacco Use
  5. Statewide Coordination and Evaluation/Surveillance
  6. Coordinated Communication

These are key components that successfully combat the issue of tobacco use.  To ensure execution of the Strategic Plan, the Coalition holds quarterly calls.  During these calls, partners provide updates of the plan’s activities.  
In addition, a Sustainability Team was formed within the Coalition.  Over the last year, this team has worked to ensure further coordination between partners. Last summer, a survey was circulated to assess partner needs.  Survey results showed that ongoing efforts should support: aligning organizational resources, understanding priority populations, and promoting long-term systemic and policy changes.

 

In May, the Well-Ahead Healthy Air team hosted an in-person Coalition meeting to review the work of Year One and to plan for work in Year Two.  The Coalition is excited to release its first Annual Report later this year. Special thanks to our tobacco partners.  We appreciate your continuous coordination, engagement and commitment to tobacco control in Louisiana.  To learn more about the work the Louisiana Tobacco Coalition’s Strategic Plan, click here.


DID YOU KNOW?

  • Despite recent national declines in tobacco use, it remains the leading cause of preventable death in United States.
  • According to the Centers for Disease Control and Prevention, in 2015, cigarette use in Louisiana was 21.9% among adults (18 years and older), higher than the reported national average of 15.1%.
  • In Louisiana, 13.2% of middle school students and 27.6% of high school students use tobacco (YRBS 2015).  

MOVING LOUISIANA’S HEALTH FORWARD

The Louisiana Tobacco Coalition supports a statewide coordinated approach to tobacco control in Louisiana. With its partners, Well-Ahead Louisiana’s Tobacco Control Program continues to provide resources and data needed to combat tobacco use in Louisiana. As a result, we expect to see continued increases in availability and accessibility to tobacco cessation resources statewide, and a decrease in tobacco initiation rates.  This will ultimately lead to a decrease in tobacco use over time.

 

Are you passionate about tobacco control? Join the Louisiana Tobacco Coalition to move Louisiana’s health forward! Email wellahead@la.gov to learn more.  Together, we can ensure that Louisiana residents have access to tobacco cessation services and can breathe air free from tobacco smoke. 

Baker High School Commits to Kicking Butts

Last month, Well-Ahead Louisiana implemented a tobacco cessation and prevention media campaign targeting youth, educating youth about the dangers of tobacco use.  It incorporated digital and radio advertising, event coordination, and public relations.  The campaign was a huge success, racking up over 2,200 visits to the campaign's webpage, available here, and earning a viewability rate of 65% (a standard rate is 53%). The ads, shown below, will soon be available for download in the Louisiana Tobacco Coalition's Google Drive.   

      

On Monday, March 19th, Well-Ahead Louisiana and over 500 students at Baker High School gathered to celebrate Kick Butts Day, a national movement that empowers youth to stand against tobacco use.  The pep-rally style event gave students the opportunity to stand up against Big Tobacco and pledge to live tobacco-free.  The event was emceed by 94.1’s D.J. AJ Boogie and featured performances by students of LSU Aerial Silks and the Baker High School Band. These performances showed that healthy lungs are imperative to excel in the things the students love most: emceeing, music, and athletics. 

The event also included several noteworthy speakers.  City of Baker School System Superintendent, Dr. Herman Brister, encouraged the students to be leaders in the community by living a tobacco-free life.  At the event, Jared Hymowitz, Director of East Baton Rouge Mayor Sharon Weston Broome’s Healthy City Initiative, proclaimed the week of March 19th Kick Butts Week.  This official proclamation extended Kick Butts Day to a seven day observance in East Baton Rouge Parish. In addition, Frankie Poland, of the Communities of Color Network,  provided tobacco education that focused on the dangers of tobacco use and secondhand smoke. 

Did You Know?

  • In Louisiana, nearly 30,000 high school students currently smoke, and about 2,400 kids under the age of 18 are becoming new daily smokers each year. 

  • Lawmakers cleared the air for every student in the state in 2017 by passing Act 351, which prohibited smoking across more than 1,400 schools statewide.

  • Smoking is the number one preventable cause of death in the United States. 

  • Smoking kills more people than alcohol, AIDS, car crashes, illegal drugs, murders, and suicides combined.

Moving Louisiana’s Health Forward

Healthy students build strong communities. To date, 517 schools across the state have been designated as WellSpots. In addition, a total of 205 WellSpots have implemented a smoke-free policy and 619 WellSpots have implemented a comprehensive tobacco-free policy. Learn how you can support smoke-free environments by visiting www.wellaheadla.com.